[Ebook free] Pink Globalization: Hello Kitty's Trek across the Pacific
♛ Christine R. Yano ♛
| #379133 in Books | 2013-04-29 | Original language:English | PDF # 1 | 9.00 x6.00 x1.00l,1.03 | File Name: 0822353636 | 336 pages
||1 of 1 people found the following review helpful.| Worth every penny!|By Jonathan Jimenez|Excellent book! Christine R. Yano takes what is for most of us an average product and lays out for the reader the deeper cultural, historical, and anthropological significance of Hello Kitty. This book is not the simple history of a product, but rather an analysis of the global ramifications of Hello Kitty. It is a description and challen||
"Christine R. Yano's deep meditations on Hello Kitty provide us with dizzying detail while simultaneously explaining the allure of what is ostensibly only a childish character. Most studies on the circulation of Japanese popular culture take a macro view
In Pink Globalization, Christine R. Yano examines the creation and rise of Hello Kitty as a part of Japanese Cute-Cool culture. Yano argues that the international popularity of Hello Kitty is one aspect of what she calls pink globalization—the spread of goods and images labeled cute (kawaii) from Japan to other parts of the industrial world. The concept of pink globalization connects the expansion of Japanese companies to overseas markets, the e... [PDF.lc76] Pink Globalization: Hello Kitty's Trek across the Pacific Rating: 4.84 (569 Votes)
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You easily download any file type for your device.Pink Globalization: Hello Kitty's Trek across the Pacific | Christine R. Yano. A good, fresh read, highly recommended.
